



The Truly Matte Foundation in the shade Natural offers a long-wearing, high-pigment formula designed to provide a flawless matte finish. This liquid foundation blends seamlessly into the skin, transforming into a powder-like texture that helps control shine throughout the day. Available in 14 shades, it caters to a diverse range of skin tones, ensuring a natural and even complexion. The foundation’s key benefit lies in its ability to deliver a smooth, matte look that lasts, making it ideal for those seeking a polished appearance without the need for frequent touch-ups. While specific key ingredients are not listed, the product’s formulation emphasizes high pigmentation and a blendable consistency for comfortable, all-day wear.
Is Discontinued By Manufacturer : No
Item model number : CLM352
UPC : 081555793524
Manufacturer : L.A. COLORS Cosmetics
ASIN : B0784GLFML
Best Sellers Rank: #7,844 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #69 in Foundation Makeup
Customer Reviews: 4.5 4.5 out of 5 stars (2,485) var dpAcrHasRegisteredArcLinkClickAction; P.when(‘A’, ‘ready’).execute(function(A) { if (dpAcrHasRegisteredArcLinkClickAction !== true) { dpAcrHasRegisteredArcLinkClickAction = true; A.declarative( ‘acrLink-click-metrics’, ‘click’, { “allowLinkDefault”: true }, function (event) { if (window.ue) { ue.count(“acrLinkClickCount”, (ue.count(“acrLinkClickCount”) || 0) + 1); } } ); } }); P.when(‘A’, ‘cf’).execute(function(A) { A.declarative(‘acrStarsLink-click-metrics’, ‘click’, { “allowLinkDefault” : true }, function(event){ if(window.ue) { ue.count(“acrStarsLinkWithPopoverClickCount”, (ue.count(“acrStarsLinkWithPopoverClickCount”) || 0) + 1); } }); });
PRO-LEVEL MATTE PERFECTION: Deliver a flawless, shine-free complexion with buildable coverage and a silky-smooth formula that stays fresh all day, empowering you to create bold, confident looks that last.
MATTE FINISH: Enjoy a smooth, shine-free look all day with this easy-to-apply foundation that keeps your skin looking flawless without breaking the bank.
ALL-DAY MATTE CONFIDENCE: This Truly Matte Foundation stays put through every busy moment, keeping your skin shine-free and flawless from morning until night without needing constant touch-ups.
CRUELTY-FREE VALUE: Enjoy a flawless matte finish with Truly Matte Foundation, knowing it’s cruelty-free—perfect for budget-savvy beauty lovers who care about ethical choices.
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krystal vasquez –
Great coverage and long-lasting!
I’m so impressed with this foundation! The coverage is full and flawless without feeling heavy on my skin. It blends beautifully and gives a smooth matte finish that lasts all day — even in the Florida heat! I love that it doesn’t oxidize or make my face look oily after a few hours. For the price, it performs better than some high-end brands. Highly recommend if you want affordable, reliable coverage!
Karren Bowers –
Spectacular
This was a perfect match for my skin.It made my skin look radiant and revived. It covered a couple of small acne or blemish. I love it. It is lightweight, no stickiness, foundation quality is spectacular, no scent , isn’t watered-down, doesn’t irritate skin or cause more unwanted blemishes. I would recommend using a face moisturizer like ponds or vitamin E as your skin can feel dry a little after applying but not uncomfortableI bought two just in case, but the other one was a little too light for my taste I didn’t want to look like a zombie lol
H. W. –
Good Product.
Good coverage and blending. I like the pump.
Makana –
Great Coverage at a Great Price!
This foundation is an amazing find for the price! It provides medium to heavy coverage and wears really well throughout the day without feeling too heavy or cakey. I’ve repurchased it multiple times because it consistently delivers a smooth, even finish. If you’re looking for an affordable foundation that performs like a high-end product, this is definitely worth trying!
LAW –
Mix darker with lighter brand
Great coverage! Blends well…. the color is lighter I feel like than what is shown, but I know that about this brand so I’d pick a slight darker shade than what you are used to. But I will buy this again, and again.
Cathy S –
L.A. COLOR TRULY MATTE FOUNDATION
This L.A. Truly Matte Foundation Natural color is the perfect choice for anyone that wants a natural look. Price is very reasonable as well. It’s lightweight & easy to use. No stickiness & it does not leave your face oily. Foundation quality is great. I highly recommend this foundation.
Rhonda Ertel –
Great coverage for the price
Works really well excellent coverage and really inexpensive
Tracy G. –
Good foundation at a good price!
Really good budget friendly foundation. This foundation takes a couple coats to completely cover everything but for the price it’s worth it! It lasts all day while wearing. This foundation has a pump on it to make application easier. It’s lightweight with a good texture. Perfect for my skin when on a budget.
Verified Customer –
Very satisfied. I normally use dior skin forever but i like this better because my skin looks dewy after a couple of hours and it last the whole day. Best of all its very cheap.
Sri –
My foundation search has ended here with this holy grail matte foundationCoverage – Absolutely awesomeBlendable – AmazingCakey – Not at all for any number of layersIt’s absolutely matte but not very dry yet hydrating.Longevity – 5 to 6hours without primer in Bangalore clime.It’s stayed on my oily skin no other foundation. With this range has ever stayed on.Cruelty free and vegan!!!!Its worthier than many high end brands.
Apurva –
Hands down to this magical foundation which is truly matte for real. Amazing long lasting formula and it just feels like you’re second skin. Worth the price.Go for it without a doubt👍🏻
Mika –
Fast delivery, great product. Very securely packed. Would highly recommend! Thanks
Normita Ramram –
Muy bueno, costo accesible y se difumina muy bien, duración buena